We Care About Matcha

From the fields of Uji to your morning routine.

Matcha the way it should be.

The New Standard for Matcha

Our mission is to set a new standard for matcha in Israel.
We are obsessed with quality and source our matcha directly from Japan’s finest growers. No shortcuts, no middlemen.
We believe in bringing you the real thing, exactly as it’s meant to be. If it doesn’t meet our highest standards, it doesn’t make the cut.
Experience a level of quality you’ve never tasted before, delivered straight from Japan to you.

Behind Muna

Hi! I’m Noa!
I started Muna because I simply couldn't find a matcha in Israel that met my standards. My obsession with finding the perfect matcha started over a decade ago, and after many disappointments, I realized that if I wanted it, I had to find it and bring it here myself.
Muna was born from a simple goal: to find a matcha that actually lives up to the hype. I believe a daily ritual must be based on quality, which is why I refused to settle. My search took me to Uji, Japan, where I tasted over 60 different matchas until I found the specific one that met all my requirements.
The result is a matcha of exceptional quality, unlike any other. I brought it here for people like me, who refuse to compromise on their routine.
Because if you’re going to do something, you might as well do it right

Let’s be friends.

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